Creating Digital Animations
Dummies BNL Edition
MAR 17 - Miazo translated the book Coding Javascript for Dummies, a 'Go from beginner to builder quickly with this hands-on JavaScript guide.' The book provides an easy, hands-on instruction for anyone looking to learn this popular client-side language. The guide starts from the very beginning and walks you through the basics, then shows you how to apply what you've learned to real projects.


World Brain Wave
Research Platform
JAN 17 - Miazo developed for World Brain Wave - Brain Research for a better world, a research project investigating people's trust in sustainability (Trusting Sustainability), with help of a research group at the University of Groningen, The Netherlands. On the platform visitors can participate in research projects, like affective priming tasks. www.worldbrainwave.com


Creating Digital Animations
Dummies BNL Edition
OCT 16 - Miazo translated the book Creating Digital Animations. The book explains how to learn to animate your very own characters using Scratch—the free multimedia tool that lets you create interactive stories, games, and animations. Designed specifically for kids aged seven and up, this easy-to-follow, full-color guide introduces you to important game design concepts through three simple projects.


Designing Digital Games
Dummies BNL Edition
SEP 16 - Miazo translated the book Designing Digital Games. Designing Digital Games helps children apply their design skills to video game design using Scratch—and this book. Introducing simple programming concepts over the course of three easy-to-follow projects, it shows your child how to use the free Scratch platform to create a video game from the ground up.


Het Floreshuis
Online Platform
JUN 16 - Miazo developed for Het Floreshuis a new web portal where visitors can meet and plan activities together. Het Floreshuis wants to be a welcoming, socio-cultural meeting place where ideas, initiatives and community activities by residents are encouraged and supported, making the neighborhood a better and more attractive place to live. www.floreshuis.nl


Flexeria
Brand Communication
MAR 16 - Miazo developed for Flexeria, the new Standard in Mobile Access Solutions, new brand communication and sales guide materials, and a new website. Flexeria is a flexible solution to open/lock doors with a mobile phone. This solution consists of a cylinder engine, bearing lock module for central access doors and a management platform. www.flexeria.nl


Lazzaro
Brand Campaign
FEB 16 - Miazo developed for Lazzaro, an Italian wine range that offers wines from specific Italian regions, new instore (Point Of Sale) materials for Valentines Day. Lazzaro, as an Italian wine, has a passion for love and celebrates romance and friendship. The materials are part of the new campaign 'Lazzaro. Be a part of a great tradion.' Italy is celebrated for its traditions and social way of life.


Outlook for Dummies
Updated 2017 BNL Edition
JAN 16 - Miazo translated the fully updated Edition of Outlook for Dummies. The book will be released in March 2017. Ever feel like you're drowning in your inbox? Outlook 2017 For Dummies helps you lower the metaphorical water levels by quickly prioritizing incoming email. Instead of wading through messages and tasks all day, use Outlook as it was intended—as a productivity tool—to organize your tasks.


Sea Land Wonders
Visual Identity Design
DEC 15 - Miazo developed the new identity for Sea & Land Wonders. This foundation, founded by Félipe Saelmans, is actively involved in conservation, protection and restoration of coral reefs and marine life. The foundation would like that people discover, share, and underline the important role that a sustainable way of life can play.
www.sealandwonders.com


Het Floreshuis
Corporate Identity Design
OCT 15 - Miazo developed the corporate logo and BrandBook (visual housetyle and communication design system) for Het Floreshuis (and its new building); a rural municipal community and info center with a bar and restaurant, that supports and organizes cultural activities, and room rentals in the city of Groningen. The new logo represents the cultural diversity and human development.


Internet for Dummies
Updated 5th BNL Edition
AUG 15 - Miazo translates the fully updated 5th Edition of Internet for Dummies. This updated road map to both the online tools and resources that have defined the Internet for years, as well as all the new things that keep Internet users interested. You'll not only find a lot of the basics presented in a straightforward and friendly style, you'll also get the latest on social networking,


Strategic Brand Management
4th Benelux Edition
JUL 15 - Co-founder Erik Schoppen published the 4th Benelux edition of Strategisch Merkenmanagement. Chapter 6 is fully dedicated to his BBB-method. Besides this, the book is actualized with psychological and sociological insights with regard to consumer behavior and sustainable brand leadership.
In 2010 Miazo already revised, translated and localized the book. Miazo was also responsible for the Logo Design.
www.strategischmerkenmanagement.nl


EL BIO
Brand Strategy & Design
JUN 15 - Brand Development and packaging for organic wine brand EL BIO. Supported by an omnichannel campaign 'Good for You, Better for Nature.' El BIO is an organic wine brand that lets you celebrate (y)our life on our planet earth. EL BIO stands for fun, sun, love, life, humor, warmth, care, good friends, good wine, good moments, real taste, environmentally friendly and respect for nature.


Lazzaro
Brand Strategy & Campaign
MAY 15 - Miazo developed for the Italian wine range Lazzaro the new campaign 'Lazzaro. Be a part of a great tradion.'
Italy is celebrated for its traditions and social way of life. In the afternoon most Italians meet up in their local cafe to discuss the world with their best friends, enjoying a good glass of wine. Lazzaro lets you be a part of this great tradition.
www.lazzarowines.com


FLEXERIA
Name Dev & Identity Design
APR 15 - Miazo developed the new brand name, brand identity, and communication design for Flexeria, The new Standard in Mobile Access Solutions. Flexeria is a flexible solution to open/lock doors with a mobile phone. This solution consists of a cylinder engine, bearing lock module for central access doors and a management platform.
www.flexeria.nl


LUIS
Brand Design
MAR 15 - Miazo developed for LUIS - The Marinero new brand communication.
LUIS - The Marinero is a new concept for summer sangria. The brand breathes beach, summer, tradition and modernity, joy and freshness with a distinctive touch of quality of an internationally recognized Spanish product.


Flexios
Virtual Demo
FEB 15 - For Flexios, a flexible range for access control, indoor localization, wander detection, and wireless nurse call system, Miazo started to develop a new virtual demo to demonstrate the possibilities of this flexible system. Release end 2015.


Fair Grape
Brand Story & Online Branding
SEP 14 - Miazo developed for organic wine brand Fair Grape their brand story and according brand activation site to promote the Chillian wine brand GatoNegro The organic Spanish wines are produced under the Fair Grape label by the three brothers Parra. The Parra family owns two large organic vineyards in the original Spanish region of La Mancha, where traditionally the best organic wines come from.
www.fairgrape.nl


Maasland Group
Brand Portfolio Strategy
AUG 14 - For Maasland Group Miazo developed the new brand architecture and portfolio strategy to align their product ranges. The new strategy and brand portfolio is now strongly tailored to the purpose, mission and vision of the group. All brands now have a clearly identifiable proposition (flexible and easy to combine solutions) and they are much more attuned to both the functional and emotional user experience.
www.maaslandgroup.com


Drawing for Dummies
Translation & Localization
JUN 14 - Miazo translated Drawing for Dummies, the fast and easy way to learn to draw. Miazo translates and localizes this guide for the Dutch and Belgian market. Drawing can enrich your life in extraordinary and unexpected ways. Drawing your everyday experiences can change how you and others see the world, while drawing from your imagination can give rise to fantastic new worlds.


BOLD KNOT
Name Dev & Identity Design
APR 14 - Miazo developed the new brand name, brand identity, and communication design for social enterprise BOLD KNOT, a new brand for quality paracord bands, made by people who are temporarily unemployed. Woven paracord bracelets and bands are not only fashionable, they're made of super strong paracord in several custom ranges of colors.


Brazilian Soul
Happy Wines from Brazil
FEB 14 - Miazo localized for the Dutch market the brand communication for the wine brand Brazilian Soul. The brand uses its Brazilian origins as a differentiator. The packaging expresses the Brazilian culture and is featuring the colors from the Brazilian flag. The communication aligns with the brand values, and is well received by supermarket customers.


Linked Symposium - First
Linkedin congress in the BNL
JAN 14 - On January 28, 2003-2017, LINKED Symposium, the first LinkedIn Congress in the Benelux was held. Miazo Founder Erik schoppen was one of the speakers. He spoke about how our brain is specialized in what we want: building networks. Which information is relevant for our brain to create lasting relationships - for social and business success.
www.linkedsymposium.nl


GatoNegro - Again #1 Selling
Chillean Wine Netherlands
JAN 14 - GatoNegro consolidated its #1 position in 2013 as the most sold Chillean wine in the Netherlands (source: Wine intelligence). Miazo developed in 2013 the 'Ontdek Gato, Ontdek Meer' campaign and brand activation site(s) to promote the Chillian wine brand GatoNegro, now the leading Chillean wine brand in the Netherlands.
www.gatonegro.nl


Brand Leadership
Academic Management Course
DEC 13 - More and more companies are realising that strategic brand management has become an indispensable component in developing a successful business strategy to achieve brand leadership. Therefore Miazo founder Erik Schoppen gave a Brand Leadership Masterclass at the NIBAA in Utrecht, explaining his Build-Bridge-Bond-methodology for achieving sustainable brand leadership.
www.buildbridgebond.com www.nibaa.nl


World Usability Day
Healthcare Symposium
NOV 13 - Miazo visited World Usability Day 2013. This annual symposium provides insights into how the worlds of design practice and research come together to create innovative, usable products. This year’s theme is Medical Healthcare: Collaborating for better systems. World Usability Day was established to ensure that products and services become easier to access and simpler to use.
WUD2013


Microsoft Office 2013
Official Microsoft Handbook
OCT 13 - Miazo translates Microsoft Office Professional 2013, the smart way to learn Microsoft Office. Quickly teach yourself how to get more done with Microsoft Word, PowerPoint, Excel, Outlook, OneNote, Access, and Publisher. Use Office efficiently on touch-enabled devices. Create attractive documents, publications, and presentations. Manage your e-mail, calendar, meetings, and more.


BWGH Identity &
Annual Report 2012/2013
SEP 13 - Miazo designed the new Corporate Identity and Annual Report for Baarsma Wine Group Holding, reflecting the BWGH-vision: making a difference in the competitive world of wines. BWGH is a worldwide wine distributor of quality wines with a fast growing distribution network in all sectors of the wine market in North-West Europe.
www.facebook.com/caneilovers


Canei 'Sparkle in Milan!'
Brand Activation UK/Ireland
AUG 13 - To promote the new 5,5% Light Varieties into the United Kingdom and Ireland market, Miazo developed a Facebook Campaign. Visitors that visit the page and share their idea on how to celebrate life can win a Fashion Trip to Milan, Italy. The introduction of the varieties is campaigned instore with 25.000 necktags and online support.
www.facebook.com/Caneiwines


Canei Summer Fruits!
Fruit Range Campaign
JUL 13 - Miazo developed a branded Facebook microsite for the introduction of the new fruit variety Canei Strawberry and the new labeling of the complete Canei fruit range. The introduction of the Strawberry - exclusively sold by Dutch retailers Jumbo and C1000 - is campaigned instore with 20.000 necktags, a newsletter and further online support.
www.facebook.com/caneilovers


Boots Drug Store Chain
Instore Shelf Signage
JUL 13 - Miazo developed in 2010 the new concept & packaging foot care line 'Feet Love Life' for Bevaplast, an international supplier of first aid and safety care products, including private labels for retail. Now in 2013, Boots, an international Drug Store Chain, uses the iconic logo to indentify their private label line. More guidance in-store leads to customers have a better shopper experience.


Office 2013
Microsoft Manual
JUN 13 - Miazo translates the Microsoft Office 2013 manual. This is the manual that comes with Office 2013 directly from the creator of Office itself. This handy referenc focuses on Word, Excel, PowerPoint and Outlook and is visual, clearly written and task-oriented. A practical book that answers all your questions about the operation of Office 2013.
www.pearsoneducation.nl


Canei? Why not?
Canei Ontrade Campaign
MAY 13 - Miazo developed for the Italian winebrand Canei the new campaign 'Canei? Why not?' Canei, known as a social drink, provides an answer to one of the most frequently asked questions in horeca establishments: 'What do you want to drink?' The concept supports social interaction, one of the main values of the brand. People can use the tagline also as a conversation starter.
www.facebook.com/caneilovers


Flexios
Name Dev & Identity Design
MAY 13 - Miazo developed the new brand name and identity system for Flexios,
a flexible product range for access control, indoor localization, wander detection, wireless nurse call system and domotica. www.flexios.nl


Mobile First
Mobile web design
APR 13 - Miazo translates Mobile First, the complete, strategic guide to mobile web design, written bij former Yahoo! design architect and co-creator of Bagcheck Luke Wroblewski. This entertaining, to-the-point guidebook about mobile experience, data-driven strategies and battle tested techniques will improve your mobile- and non-mobile design.


Build-Bridge-Bond-method
Publication in BrandingNL
MAR 13 - The article 'Strategisch merken management, by Erik Schoppen, was published in the Dutch book BrandingNL. The contribution describes how to create brand equity by building strong brand relationships, using the BBB-methodology for achieving sustainable brand leadership. Download Article Order Book


Happiness Has A Logo
Happy Energy Campaign
MAR 13 - Miazo developed the Happy Energy 'Happiness has a logo' campaign for TheHappyAdProject, an initiative to use adverstising creativity to bring people closer to that which everone seeks and longs for: happiness.
TheHappyAd Project wants to inspire people during their search. TheHappyAdProject Happy Energy


GatoNegro - The Story
Of a World Wide Wine Brand
FEB 13 - Miazo developed the Brand Story trailer for the Chillian wine brand GatoNegro, one of the leading wine brands in the Netherlands. The movie shows the origin of the name GatoNegro and the wine making philosophy of the famous Winery Viña San Pedro. Viña San Pedro was recently chosen as the New World Winery of the Year, and is is present in over 80 markets in all five continents. facebook.com/GatoNegroNL


GatoNegro National Campaign
'Discover Gato, Discover More'
FEB 13 - Miazo developed the 'Ontdek Gato, Ontdek Meer' campaign and brand activation site(s) to promote the Chillian wine brand GatoNegro, one of the leading wine brands in the Netherlands. The website gatonegro.nl and Facebook page facebook.com/GatoNegroNL offer, besides the brand story movie, the possibility to get a birthday calendar with food pairing tips. This is campaigned online and instore by 150.000 necktags and POS materials. facebook.com/GatoNegroNL


Two Oceans 'Gun Elkaar'
Moment Campaign
FEB 13 - To help consumers strengthen the bond between each other with the Two Oceans wine brand as the emotional driver, Miazo developed 'Favour Your Friend-moments' on Facebook. Two Oceans wine fans can 'grant' each other a bottle of wine (both sender as reciever get a bottle). This moment can be a 'thank you', a token of love, friendship, a celebration, ed.


GatoNegro - Best Selling
Chillean Wine Netherlands
JAN 13 - GatoNegro is, due to our branding and marketing efforts in 2010, 2011 and 2012, one of the best selling Wines in the Netherlands. Miazo localized the 'Many Moments, Many Lifes' campaign for the Netherlands and developed the brand activation site(s) to promote the Chillian wine brand GatoNegro, one of the leading wine brands in the Netherlands.
www.gatonegro.nl


Canei - Again Most Popular
Wine Brand in the Netherlands
JAN 13 - Canei prolonged its reputation as the most popular wine brand in the Netherlands (source: EURIB 2012). Miazo and Winetracks International succeeded in activating the brand Canei successfully - making it, again, the most popular wine brand in the Netherlands. The inviting brand activation campagin 'Canei, Why Not?' reinforced brand loyalty.
canei.com


Windows 8
Microsoft Manual
SEP 12 - Miazo translates the Windows® 8 manual. This plain reference provides simply what you need to run apps, manage your calendar and contacts, organize your files (view, share, and store) on the PC and in the cloud with Microsoft® SkyDrive®, and how to use games, music, and movies.


Adobe Indesign CS6
(classroom in a book)
AUG 12 - Miazo translates the fully updated Adobe® InDesign® CS6 guide. Creative professionals seeking the fastest, easiest, most comprehensive way to learn InDesign CS6 choose Adobe InDesign CS6 Classroom in a Book from the Adobe Creative Team.


Digital Photography
For Dummies
MAR 12 - Miazo translates the fully updated 6th Edition of Digital Photography For Dummies. This full-color guide helps you learn what you need to take pictures, upgrading your equipment, working with focus and exposure, organizing and enhancing your images, and getting them online.
Miazo translates and localizes this guide for the Dutch and Belgian market. Digital Photography For Dummies, 6th Edition helps you shoot like a pro, edit, print, and share great photos.


Two Oceans - Reintroduction
Campaign Dutch market
APR 12 - To reintroduce the South-African wine brand Two Oceans into de Dutch Market Miazo developed the new brand strategy and campaign 'Share Your Magical Place or Moment'. Besides instore brand activation in supermarkets and a new action website, also a Facebook fan page was created where consumers could upload their 'magic moments'. This resulted in a startling 2300 uploads and more than 3000 likes within a week.


Canei Inspire You?
Canei 2012 Campaign
MAR 12 - Miazo developed for the winebrand Canei the Facebook fan page 'It is time for Lemon & Lime". This page is part of the main campaign concept 'Canei Inspire You?' and offers 'lemon beauty tips' that can be shared.
The concept is based on the 'social discovery' trend to collect and share inspirational ideas by consumers who share the same interests.


HTML and CSS
For Dummies
FEB 12 - Miazo translates the indispensable introductory reference guide to HTML, XHTML and CSS. The newest edition of this bestselling guide, illustrated in full color, is fully updated and revised for the latest technology changes to the field, including HTML5 and CSS3.
Miazo translates and localizes this guide for the Dutch and Belgian market. This book provides beginner and advanced coders the tools they need to be proficient at these programming languages.


XW3 - E-Xtreme Whooshes
Vol. 3
JAN 12 - Miazo developd the dvd design of X-treme Whooshes, Vol. 3, the latest motion graphics sound library from Soundlabel. The design reflects the 'Doppler' type sounds that are largely available in the 'Electronic' collection.


Miazo honored with
Wijn Marketing Awards 2011
NOV 11 - Miazo and Winetracks International succeeded in activating the brand Canei successfully - making it the most popular wine brand in the Netherlands - by integrating social media and traditional marketing tools in an innovative approach. The results show that they convincingly succeeded in reinforcing wine consumption and enhancing the positive perception of wine products. The 'Canei Invite' app lets thousands of Canei fans find each other on the map, offers free (group) chat, and let them share their finest moments. Excellent underpinned results


Award Nomination
Canei Invite You? Campaign
NOV 11 - Miazo and Winetracks International succeeded in activating the brand Canei successfully - making it the most popular wine brand in the Netherlands - by integrating social media and traditional marketing tools in an innovative approach. The results show that they convincingly succeeded in reinforcing wine consumption and enhancing the positive perception of wine products. The 'Canei Invite' app lets thousands of Canei fans find each other on the map, offers free (group) chat, and let them share their finest moments. Excellent underpinned results


Feet Love Life
Packaging Design
APR 10 - Miazo developed the new concept & packaging line 'Feet Love Life' for Bevaplast, an international supplier of a broad range of first aid and safety care products, including private labels for retail. The packaging line consists of 4 different product ranges (Treatment, Protection, Care and Relief) in handy take-away bags. Bevaplast focuses on innovation and concept development of new products, and is partner of many lading drugstore and supermarket chains in the Netherlands and Germany. All segments offer solutions to common discomforts in everyday life of feet.


Jumbo Euroborg
Supermarket of the Year
MAR 10 - Supermarket Jumbo (Euroborg) has won the title 'Supermarket of the Netherlands 2010'. Besides winning this title, Jumbo also won an award for best supermarket wine section. Eye-catcher in the winning wine section was the instore concept for the Australian wine brand Hardys, developed bij Miazo.
The concept is based on the vision that supermarket retail space can offer a unique experience with premium wine products. Hardys is sold wordlwide and is internationally renowned for its quality, consistency and wine making excellence. The Instore Brand Experience was developed in close cooperation with BWGN.


Strategic Brand Management
Benelux 3rd Edition
MAR 10 - Miazo revised, translated and localized the book Strategic Brand Management, Benelux Edition. Pearson Education asked Erik Schoppen and Ruud Heijenga to edit Strategic Brand Management, written by Kevin Lane Keller, for the Benelux market. Miazo was also responsible for the Logo Design.
The book provides insights into how to create profitable brand strategies by building, measuring, and managing brand equity, and covers almost every aspect of Brand Management.


Jumbo Euroborg
Best Wine Section
Hardys Wines
Instore Brand Experience
FEB 10 - Miazo developed the instore brand activation concept for the Australian wine brand Hardys in the Jumbo Euroborg. Jumbo is the second largest supermarket chain in the Netherlands. By creating an 'Australian' wining & dining vineyard setting in-store, customers get a taste of how to enjoy one of the best and oldest Australian wines brands (and the chance to win one of the two free Hardys wine tasting evenings).


Maasland Group
New Identity & Site
JAN 10 - MMiazo developed the new brand identity and e-commerce site for Maasland Group, an internationally operating product & service provider of access security solutions. Maasland supplies, and give advice about, integrated all-in-one solutions for access control; solutions that secure and protect people and their possessions. The site offers, besides a shop and complete security solutions, a wide range of (electronic) locking products which pdf manuals are magazine-like browsable online. www.maaslandgroup.nl